Updated March 14, 2024 • Trailing 12 Months; 90-Day Lag
PINS
Pinterest daily active users (DAU) trend
Updated March 14, 2024
MAUs - US & Can
Apptopia DAUs
Region & Time Period
Worldwide
October 2021 - September 2023
Pinterest DAU Trend
Pinterest DAU trend is positive in the last 12 months.
Correlation
There is a relationship between Pinterest-reported Monthly Active Users (MAU) and Apptopia DAU estimates for Pinterest.
Notes
Apptopia defines DAU as the number of unique users who opened the app at least once in the last 24 hours. This may differ from Pinterest's definition of a daily active user.
Daily user trends on Pinterest app over the last year
In 3Q23, Pinterest daily active users increased 4% from 2Q23. The trailing 30-day trend is flat year-over-year.
Social Media apps
Highest DAU growth YoY in the last 90 days.
Social Media apps competition
View competitive intensity between top Social Media apps.
Pinterest Social Media App User Statistics
Pinterest user churn
Pinterest churn
Pinterest fastest growing user segment
Older users
Younger users
Additional app insights
Additional resources for Pinterest
TikTok falls to Threads on the Most Downloaded Social Apps of the YearJan 19, 2024 - Apptopia
Pinterest mobile trends accelerating in 4Q, ahead of ConsensusDec 20, 2023 - Apptopia
Mobile engagement is a leading indicator for advertising business healthFeb 07, 2024 - Apptopia
