Dig deep into app classification intelligence

X-Ray gives you bone-deep product insights into every app and mobile game.

Request a Demo
X-Ray Hero Image - Dig deep into app classification intelligence

Advanced App Tagging, Powered by Machine Learning

Explore detailed classification tags across the entire ecosystem so you can see success in action.

every app and mobile game icon

Every App and Mobile Game

Product intelligence for 7+ million
apps and games

automatic tagging, zero delay icon

Automatic Tagging, Zero Delay

Never wait for a team of humans
to play catch up

unmatched insights icon

Unmatched Insights

340+ classification tags and
growing with your input

Analyze bone-deep intelligence

Get the app insights 
you need right now

get the app insights you need right now

Get the app insights 
you need right now

Discover which apps are successfully engaging and monetizing users. Uncover critical insights, such as which food delivery apps are engaging the most users. Explore product functions, features, monetization, game play, and themes so you know what’s the most effective.

Explore top charts

explore top charts to discover the features driving the most downloads, keep track of your competitors, and discover new emerging players in your market

Explore top charts

Use advanced product intelligence within Top Charts to discover the features driving the most downloads, keep track of your competitors, and discover new emerging players in your market.

Identify new opportunities

Analyze how new features impact performance to identify new product opportunities

Identify new opportunities

Harness the power of fast, accurate machine learning tagging to inform your product roadmap by looking at the features your competitors are adding. Analyze how new features impact performance to identify new product opportunities.

Measure features
 any way you want

Graph any combination of features and see how each one affects app performance and revenue compared to the others

Measure features
 any way you want

Discover exactly what market leaders are doing. Graph any combination of features and see how each one affects app performance and revenue compared to the others. See how your efforts stack up against the competition.

Use X-Ray’s insights across Apptopia’s product suite

use x-ray's insights across Apptopia's product suite

Use X-Ray’s insights across Apptopia’s product suite

Mix and match Apptopia’s capabilities to create product intelligence and market insights that are unlike anything you’ve seen before. Compare feature tags against apps, explore every type of app beyond your known market, target audiences based on contextual relevance — the possibilities are endless.

Create a completely
 custom experience

create a completely custom experience by suggesting new tags

Create a completely
 custom experience

Focus on the data that’s most important to you. X-Ray has the inside look you need, no matter what it is. Not only do we provide more app classification tags than any other dataset, we also build special tags specifically for our clients — all you have to do is ask.

Over 300 Game & Non-Game Tags

See Full Tag List

Monetization

Ad Supported
Subscription
Trial
IAP
Hybrid
Paid Download
More

Gameplay

Room Escape
Tycoon
Third Person
MOBA
Link 2
Breeding
Hidden Object
Driving
Idle
Bubble Shooter
More

Themes

Zombie
Hunting
Beauty
Sci-fi
Skateboarding
Vampires
Basketball
Archery
Fishing
Adult
More

Features

Minigames
Login Rewards
ION Arcade
Customizations
Rewarded Play
Chat
Multiplayer
Leaderboard
Offline
AR / Location
More

Functions

Transfer Money
Cryptocurrency
Car Parking
Instrument Tuning
Language Learning
OCR
Specialty Dating
Widgets
Car Sharing
Photo Gifts
More

Diagnose any app or mobile game with X-Ray

unlimited apps icon

Unlimited Apps

Explore any app in any category, anytime you want

unlimited details icon

Unlimited Details

Start with our 340+ classification tags then have us build more

unlimited potential icon

Unlimited Potential

Learn “the why” by analyzing the ins and outs of what’s trending

unlimited growth icon

Unlimited Growth

Discover opportunities, research hypotheses and fill industry gaps