Data

OUR DATA

  • Performance

    Demographics, customer segmentation, and granular

    usage insights

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    Learn which creatives and strategies perform the best.

  • SDKs

    Track which apps install or uninstall over 2,900 SDKs.

  • Audience

    Demographic and
cross-app
    usage insights

  • Features (X-Ray)

    See app classification insights

    for every app and mobile game

  • Reviews

    Get actionable insights
from
    user reviews

  • Search

    Insights on paid and organic search results for over 75k keywords.

DATA SPOTLIGHT

  • Nightingale Modelnew

    Incredibly accurate modeling, built on multiple sources of truth, and backed by years of testing and research.

Sector Insights

Sector Insights

Data spotlight

Performance Intelligence on 7+ Million Apps

We accurately estimate the downloads, revenue, and usage performance of every ranked mobile app in the world

Learn More
Garena Free Fire: Winterlands performance intelligence hero image
Garena Free Fire: Winterlands downloads and revenue data

Analyze how well an app attracts new users
and monetizes on them

Insights on download and revenue performance

  • Downloads
    Net new users only
  • IAP Revenue
    Revenue which travels through Apple & Google’s payment systems
  • Average Revenue Per User (ARPU)
    Total revenue divided by downloads
Garena Free Fire: Winterlands ARPU chart comparing performance in India, Brazil, Indonesia

Dive deeper into engagement metrics
by comparing across countries

  • Quickly see how user value has been tracking across
    an app's top geographies
  • Compare market share by Downloads and see how
    it differs by Total Revenue

Analyze user behavior and engagement trends

Amazon - Shopping made easy app performance worldwide summary
  • Sessions - The average # of sessions per user, per day. "1.5" would mean that the average daily active user open the app between 1 and 2 times a day
  • Total Time Spent In App - This is Total Sessions x Avg Session Length, over the specified time period.
  • Session Length - The period of time when the user is actively engaged with the app
  • Daily Active Users (DAU) - Number of users who opened the app at least once in the last 24 hours
  • Engagement - This is DAU/MAU and helps measure how engaged an apps user base is (i.e. how frequently are they opening the app)
  • Monthly Active Users (MAU) - Number of users who opened the app at least once in the last 30 days
Chart showing app data on Monthly Active users over time and how app updates impact usage

Track how users interact with an app
over time, in over 60 countries

By using our performance models we are able to show global
app usage data beyond your competitors’ download numbers.
Understand if new users are actually active in the app.

  • Research the market and review usage data from 60+ countries
    to see where users are most engaged
  • See how app updates impact usage
Chart benchmarking an app's retention across category averages for a period of time

Benchmark the percentage of new users
that return to an app compared to
the category average

Benchmark an app's retention across category averages
for a certain period of time.

All performance estimates are available daily and by country

Addtional countries available upon request

NORTH AMERICAN COUNTRIES

  • Canada
  • United States of America

LATAM COUNTRIES

  • Mexico
  • Argentina
  • Brazil
  • Chile
  • Columbia
  • Peru
  • Uruguay
  • Venezuala

EMEA COUNTRIES

  • Austria
  • Belgium
  • Bulgaria
  • Croatia
  • Czech Republic
  • Denmark
  • Finland
  • France
  • Germany
  • Greece
  • Hungary
  • Ireland
  • Italy
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Romania
  • Russian Federation
  • Serbia
  • Spain
  • Sweden
  • Switzerland
  • Turkey
  • Ukraine
  • United Kingdom
  • Egypt
  • Kenya
  • Nigeria
  • South Africa
  •  
  • Israel
  • Kuwait
  • Saudi Arabia
  • United Arab Emirates

APAC COUNTRIES

  • China
  • Hong Kong
  • India
  • Indonesia
  • Japan
  • Malaysia
  • Pakistan
  • Philippines
  • Singapore
  • South Korea
  • Taiwan
  • Thailand
  • Vietnam
  • Australia
  • New Zealand

Ready to get started?

I rarely see app intelligence providers hit all
the minor spikes in our downloads like Apptopia did.

VP of Digital

Top 50 Retail App