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Demographics, customer segmentation, and granular usage insights
Advertising
Learn which creatives and strategies perform the best.
SDKs
Track which apps install or uninstall over 2,900 SDKs
DATA
Audience
Demographic and cross-app usage insights
Features (X-Ray)
See app classification insights for every app and mobile game
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Insights on paid and organic search results for 75K+ keywords
DATA SPOTLIGHT
Nightingale Model
Incredibly accurate modeling, built on multiple sources of truth, and backed by years of testing and research.
Sector Insights
Sector Insights
Fintech
Sector growth, user trends, and competitive analysis of AFRM, SQ, COIN, PYPL and HOOD,
Ridesharing & Food Delivery
Sector growth, user trends, and competitive analysis of UBER, LYFT, DASH, CART and GRUB.
Social Media
Sector growth, user trends, and competitive analysis of META, SNAP, PINS and GOOGL.
Insights
Dating
Sector growth, user trends, and competitive analysis of BMBL, MTCH and GRND.
Sports Betting
Sector growth, user trends, and competitive analysis of DKNG, FLUT and MGM.
Data spotlight
Uber vs Lyft: cross-app usage
Explore user data and insights on top apps in the ridesharing sector.
Pricing
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App Economy
Commerce
META – Forget AR and AI for a sec; there’s trouble at IG
Tom Grant
October 2, 2024
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Competitive Intelligence
Marketing
Product News
Advertising Intelligence; What is it and how does it help me?
Tim Santos
November 15, 2022
Entertainment
Games
Netflix Mobile Games After One Year: 34.1 Million Downloads, Signs of Increased Retention
Adam Blacker
October 31, 2022
Health and Fitness
How Planet Fitness accelerated growth amid a pandemic
Madeline Lenahan
October 2, 2022
Product News
Create custom app rankings with Apptopia’s new and improved Top Apps
Tim Santos
September 29, 2022
Fintech
Cash advance apps grow 69% year-over-year, more than other fintech sectors
Adam Blacker
September 19, 2022
Commerce
Entertainment
Fintech
Food & Dining
Cash App, SHEIN, McDonalds drive mobile performance and brand growth: BRAG Index II
Tara Kirkpatrick
September 17, 2022
Investing
Q2 Earnings Review: Mobile signals that outsmarted consensus
Tom Grant
September 13, 2022
App Economy
The average price of in-app purchases have increased 40% on iOS and 9% on Google Play since last year
Adam Blacker
September 13, 2022
Sports Betting
Top Sports Betting apps gain half a million new installs last week
Tara Kirkpatrick
September 7, 2022
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