This was first published March 28, in our weekly newsletter Apptopia Insight. To receive insights like this weekly, sign up here.

  • Pinterest (PINS) – mobile DAU growth accelerated to +16% YoY in March MTD (up 3pp from February), with US downloads picking up significantly towards the end of March and carrying momentum through the end of the quarter.
  • Robinhood (HOOD)  – strong mobile activity with DAUs +68% YoY.  The app had a significant spike in downloads in March likely driven by crypto prices, and downloads have leveled off ahead of Jan/Feb levels. 
  • Lyft (LYFT)- mobile DAUs up 18% YoY in March, with downloads of the Driver app also strong & outperforming peers.

Mobile standouts in 1Q

Pinterest (PINS) – Pinterest mobile growth is strong in 1Q and picked up significantly towards the end of the quarter. Looking at weekly YoY growth, it ramped from +10% in the first week of March to trending up +75% in the current week. March U.S downloads also ramped on a sequential basis.

Robinhood (HOOD) – Robinhood’s mobile performance exploded in 1Q, with DAUs up +68% YoY in March, up from +20% in 4Q23. In the first week of March, downloads of the app spiked – likely driven by the trends in Bitcoin/crypto prices. Downloads have now leveled off above February levels.

Lyft/Lyft Driver (LYFT) – Lyft’s mobile activity looks strong on multiple fronts – DAUs are up +18% YoY in March, accelerating from +14% YoY in 4Q23. Downloads have also trended up throughout the quarter. The Driver app is also seeing strong mobile trends in 1Q.

Growth accelerating in March

Questions on the underlying data included in this analysis?