Store Comparison

As of July 14, 2025 (updates weekly),
Data below is worldwide.

iOS App Store

5,208,947 Apps

Apps
82.1%Games
17.9%
Free
89.1%Free
86.0%

Total Submissions

655
Apr
679
May
614
Jun
127
+5.0%
Last Week
18.1
Avg. per Day

Submission Comparison (Games vs. Non-Games)

AprMayJun
AppsGamesAppsGamesAppsGames
94.8%
5.2%
91.9%
8.1%
93.5%
6.5%

Top Categories (Last Week)

Most Downloaded$ Highest GrossingMost New Apps/Week
1Utilities72M1Entertainment$120M1Utilities21
2Entertainment67M2Action$81M2Business14
3Shopping66M3Medical$78M3Lifestyle8
4Productivity58M4Photo & Video$66M4Social Networking8
5Finance57M5Role Playing$53M5Shopping7
6Lifestyle53M6Strategy$48M6Education7
7Travel52M7Puzzle$47M7Finance7
8Social Networking47M8Social Networking$43M8Productivity7
9Photo & Video45M9Card$43M9Health & Fitness6
10Food & Drink33M10Graphics & Design$41M10Food & Drink5
11Business32M11Productivity$37M11Books4
12Health & Fitness22M12Adventure$37M12Travel4
13Music19M13Music$36M13Entertainment4
14Puzzle17M14Casual$31M14News3
15Education17M15Simulation$29M15Adventure3
16Navigation15M16Books$26M16Medical3
17Action14M17Lifestyle$26M17Photo & Video3
18Casual14M18Utilities$20M18Puzzle2
19Books11M19Sports$17M19Sports2
20Simulation9.2M20Trivia$17M20Music2
21Sports8M21Health & Fitness$17M21Reference2
22Strategy7.8M22Business$16M22Casual1
23News6.9M23Education$12M23Action1
24Adventure6.7M24Reference$12M24Sports1
25Reference6.5M25Family$12M25Family1
26Medical6.1M26Casino$11M26Simulation1
27Role Playing6M27Food & Drink$9.6M27Developer Tools0
28Graphics & Design5.6M28Board$9M28Trivia0
29Board4.4M29Sports$8.9M29Music0
30Card4.2M30Developer Tools$7.8M30Dice0
31Weather3.5M31News$7.3M31Navigation0
32Sports3.2M32Weather$7.1M32Strategy0
33Family3.2M33Music$4.4M33Weather0
34Word2.6M34Navigation$4M34Racing0
35Racing2.1M35Finance$3M35Word0
36Developer Tools2.1M36Racing$2.4M36Board0
37Casino1.2M37Travel$2.2M37Graphics & Design0
38Trivia950K38Shopping$2M38Card0
39Music700K39Word$1.6M39Role Playing0
40Catalogs8.7K40Catalogs$240K40Educational0
41Educational27041Educational$43K41Catalogs0
 Show (5) more categories

2,481,976 Publishers

Avg. # of Apps per Publisher: 2.1

New Publishers Added

758
Apr
636
May
583
Jun
131
+0.8%
Last Week
18.7
Avg. per Day

Google Play

10,817,150 Apps

Apps
84.0%Games
16.0%
Free
96.3%Free
95.8%

Total Submissions

58.4K
Apr
63.5K
May
60.3K
Jun
15,053
+2.9%
Last Week
2,150.4
Avg. per Day

Submission Comparison (Games vs. Non-Games)

AprMayJun
AppsGamesAppsGamesAppsGames
82.2%
17.8%
81.2%
18.8%
80.4%
19.6%

Top Categories (Last Week)

Most Downloaded$ Highest GrossingMost New Apps/Week
1Tools190M1Strategy$47M1Tools1.2K
2Entertainment160M2Role Playing$41M2Education1.2K
3Finance150M3Entertainment$30M3Business1.1K
4Social150M4Productivity$30M4Casual860
5Productivity140M5Adventure$28M5Productivity810
6Shopping130M6Puzzle$27M6Food & Drink730
7Communication110M7Casual$27M7Entertainment720
8Casual100M8Action$26M8Lifestyle710
9Action89M9Simulation$24M9Finance640
10Simulation86M10Social$23M10Shopping630
11Puzzle81M11Casino$17M11Puzzle560
12Video Players & Editors80M12Dating$14M12Health & Fitness560
13Arcade64M13Comics$12M13Music & Audio500
14Music & Audio61M14Card$12M14Personalization410
15Food & Drink57M15Video Players & Editors$10M15Travel & Local400
16Photography52M16Sports$9.4M16Arcade330
17Lifestyle48M17Music & Audio$8.4M17Sports300
18Events47M18Board$7.8M18Communication290
19Medical47M19Communication$6.7M19Social250
20Auto & Vehicles44M20Shopping$4.8M20Maps & Navigation240
21Racing44M21Books & Reference$4.3M21Books & Reference220
22Libraries & Demo43M22Education$3.8M22Casino200
23Travel & Local42M23Health & Fitness$3.7M23Auto & Vehicles200
24Maps & Navigation41M24Tools$3.4M24Simulation180
25Education39M25Lifestyle$3.3M25Events170
26Adventure38M26Sports$3.2M26Action150
27Business36M27Arcade$3M27Medical130
28Board33M28Business$2.9M28Adventure120
29Sports33M29Photography$2.6M29House & Home110
30Personalization29M30Auto & Vehicles$2.5M30Strategy110
31Music29M31Music$2.4M31Educational100
32Strategy29M32Racing$2.2M32News & Magazines100
33Educational28M33Parenting$2M33Art & Design100
34Art & Design27M34Educational$1.9M34Role Playing99
35Sports27M35Art & Design$1.7M35Photography88
36Health & Fitness26M36Word$1.4M36Sports64
37News & Magazines26M37Maps & Navigation$1.4M37Video Players & Editors61
38House & Home21M38News & Magazines$1.3M38Board59
39Role Playing21M39House & Home$1.2M39Beauty59
40Casino21M40Finance$1.2M40Trivia56
41Beauty20M41Food & Drink$1M41Card54
42Books & Reference17M42Trivia$830K42Word51
43Word16M43Travel & Local$740K43Dating49
44Card15M44Events$710K44Racing38
45Weather14M45Medical$710K45Weather36
46Comics13M46Personalization$680K46Parenting29
47Dating12M47Weather$670K47Music13
48Trivia11M48Beauty$410K48Libraries & Demo11
49Parenting11M49Libraries & Demo$73K49Comics5
 Show (5) more categories

4,183,334 Publishers

Avg. # of Apps per Publisher: 2.59

New Publishers Added

20.9K
Apr
22.4K
May
20.8K
Jun
5,289
+3.7%
Last Week
755.6
Avg. per Day