Store Comparison

As of April 14, 2025 (updates weekly),
Data below is worldwide.

iOS App Store

5,207,667 Apps

Apps		82.1%	Games		17.9%
Free		89.1%	Free		86.0%

Total Submissions

959

Jan

1.07K

Feb

783

Mar

176

+19.7%

Last Week

25.1

Avg. per Day

Submission Comparison (Games vs. Non-Games)

Jan		Feb		Mar
Apps	Games	Apps	Games	Apps	Games
94.0%	6.0%	94.7%	5.3%	93.5%	6.5%

Top Categories (Last Week)

Most Downloaded			$ Highest Grossing			Most New Apps/Week
1	Productivity	67M	1	Entertainment	$120M	1	Business	30
2	Shopping	66M	2	Medical	$85M	2	Utilities	21
3	Utilities	65M	3	Photo & Video	$69M	3	Education	16
4	Finance	65M	4	Action	$67M	4	Productivity	16
5	Entertainment	60M	5	Role Playing	$61M	5	Lifestyle	14
6	Photo & Video	52M	6	Strategy	$45M	6	Finance	11
7	Social Networking	49M	7	Social Networking	$44M	7	Entertainment	11
8	Lifestyle	47M	8	Graphics & Design	$42M	8	Health & Fitness	10
9	Travel	45M	9	Adventure	$42M	9	Food & Drink	7
10	Business	35M	10	Puzzle	$39M	10	Shopping	6
11	Food & Drink	32M	11	Casual	$38M	11	Social Networking	6
12	Health & Fitness	24M	12	Music	$36M	12	Strategy	4
13	Education	21M	13	Card	$36M	13	Music	4
14	Music	19M	14	Productivity	$33M	14	Graphics & Design	3
15	Puzzle	15M	15	Books	$32M	15	Medical	3
16	Navigation	14M	16	Simulation	$31M	16	Simulation	3
17	Casual	14M	17	Lifestyle	$24M	17	Sports	2
18	Sports	11M	18	Utilities	$20M	18	Developer Tools	1
19	Action	11M	19	Business	$18M	19	Trivia	1
20	Books	10M	20	Health & Fitness	$18M	20	Adventure	1
21	Simulation	8.7M	21	Trivia	$18M	21	Books	1
22	Graphics & Design	7.9M	22	Education	$15M	22	Puzzle	1
23	Reference	7.3M	23	Sports	$14M	23	Travel	1
24	News	7.2M	24	Reference	$14M	24	Sports	1
25	Medical	6M	25	Casino	$12M	25	Family	1
26	Adventure	5.9M	26	Sports	$12M	26	Photo & Video	1
27	Strategy	5.7M	27	Family	$10M	27	Casual	0
28	Role Playing	4.5M	28	Board	$9.8M	28	Action	0
29	Card	4.5M	29	Food & Drink	$9.5M	29	Music	0
30	Board	3.6M	30	Developer Tools	$7.6M	30	Dice	0
31	Sports	3.3M	31	News	$7.5M	31	News	0
32	Word	3.1M	32	Weather	$6.4M	32	Navigation	0
33	Family	2.9M	33	Music	$4M	33	Weather	0
34	Weather	2.7M	34	Navigation	$3.9M	34	Racing	0
35	Racing	2M	35	Finance	$3.6M	35	Word	0
36	Developer Tools	1.9M	36	Travel	$2.1M	36	Board	0
37	Trivia	1.1M	37	Shopping	$1.9M	37	Card	0
38	Casino	920K	38	Racing	$1.9M	38	Role Playing	0
39	Music	560K	39	Word	$1.6M	39	Educational	0
40	Catalogs	8.8K	40	Catalogs	$55K	40	Reference	0
41	Educational	270	41	Educational	$1.9K	41	Catalogs	0
42	Dice	0	42	Dice	$0	42	Casino	0
Show (5) more categories…

2,480,404 Publishers

Avg. # of Apps per Publisher: 2.1

New Publishers Added

1.01K

Jan

905

Feb

868

Mar

192

-3.5%

Last Week

27.4

Avg. per Day

Google Play

10,678,482 Apps

Apps		84.0%	Games		16.0%
Free		96.3%	Free		95.7%

Total Submissions

51.9K

Jan

62.1K

Feb

67K

Mar

14,272

+4.1%

Last Week

2,038.9

Avg. per Day

Submission Comparison (Games vs. Non-Games)

Jan		Feb		Mar
Apps	Games	Apps	Games	Apps	Games
83.2%	16.8%	84.9%	15.1%	82.6%	17.4%

Top Categories (Last Week)

Most Downloaded			$ Highest Grossing			Most New Apps/Week
1	Social	160M	1	Role Playing	$50M	1	Business	1.2K
2	Tools	160M	2	Strategy	$44M	2	Education	1.1K
3	Productivity	150M	3	Entertainment	$30M	3	Tools	1.1K
4	Entertainment	140M	4	Casual	$29M	4	Casual	750
5	Finance	140M	5	Puzzle	$27M	5	Entertainment	720
6	Shopping	120M	6	Action	$26M	6	Productivity	710
7	Communication	110M	7	Productivity	$24M	7	Shopping	680
8	Casual	100M	8	Social	$23M	8	Lifestyle	670
9	Photography	93M	9	Adventure	$21M	9	Food & Drink	630
10	Simulation	88M	10	Casino	$19M	10	Health & Fitness	620
11	Action	83M	11	Comics	$19M	11	Finance	610
12	Puzzle	78M	12	Card	$15M	12	Personalization	450
13	Video Players & Editors	74M	13	Video Players & Editors	$14M	13	Puzzle	440
14	Arcade	64M	14	Simulation	$12M	14	Music & Audio	430
15	Music & Audio	64M	15	Dating	$10M	15	Travel & Local	420
16	Food & Drink	61M	16	Sports	$8.1M	16	Sports	310
17	Medical	53M	17	Music & Audio	$8M	17	Communication	290
18	Sports	48M	18	Communication	$7.7M	18	Arcade	260
19	Art & Design	47M	19	Board	$7.6M	19	Books & Reference	240
20	Lifestyle	46M	20	Shopping	$4.7M	20	Events	210
21	Events	46M	21	Books & Reference	$4.6M	21	Social	200
22	Racing	43M	22	Education	$4M	22	Medical	180
23	Libraries & Demo	41M	23	Sports	$4M	23	Maps & Navigation	180
24	Education	39M	24	Music	$3.7M	24	Auto & Vehicles	170
25	Maps & Navigation	39M	25	Health & Fitness	$3.7M	25	Simulation	160
26	Business	39M	26	Arcade	$3.3M	26	Action	140
27	Auto & Vehicles	39M	27	Lifestyle	$3.2M	27	Casino	130
28	Adventure	37M	28	Tools	$3.2M	28	Adventure	120
29	Travel & Local	36M	29	Business	$2.9M	29	House & Home	120
30	Board	33M	30	Photography	$2.7M	30	Art & Design	110
31	News & Magazines	31M	31	Auto & Vehicles	$2.4M	31	Educational	97
32	Personalization	30M	32	Educational	$2.2M	32	Photography	94
33	Educational	29M	33	Art & Design	$1.8M	33	Strategy	82
34	Strategy	28M	34	Word	$1.7M	34	News & Magazines	79
35	Health & Fitness	26M	35	Racing	$1.6M	35	Beauty	70
36	Role Playing	26M	36	Medical	$1.5M	36	Role Playing	70
37	Sports	25M	37	News & Magazines	$1.5M	37	Board	59
38	House & Home	24M	38	Parenting	$1.4M	38	Card	52
39	Casino	24M	39	Finance	$1.3M	39	Sports	49
40	Beauty	21M	40	Maps & Navigation	$1.2M	40	Video Players & Editors	47
41	Music	21M	41	Food & Drink	$1.1M	41	Trivia	37
42	Card	17M	42	House & Home	$870K	42	Racing	34
43	Books & Reference	17M	43	Weather	$850K	43	Word	30
44	Word	16M	44	Travel & Local	$760K	44	Dating	26
45	Comics	13M	45	Events	$720K	45	Parenting	22
46	Weather	12M	46	Trivia	$650K	46	Weather	20
47	Dating	11M	47	Personalization	$610K	47	Libraries & Demo	17
48	Parenting	10M	48	Beauty	$370K	48	Music	17
49	Trivia	7.2M	49	Libraries & Demo	$74K	49	Comics	3
50	Transportation	0	50	Transportation	$0	50	Transportation	0
Show (5) more categories…

4,115,301 Publishers

Avg. # of Apps per Publisher: 2.59

New Publishers Added

14.3K

Jan

21K

Feb

22.5K

Mar

4,947

+5.5%

Last Week

706.7

Avg. per Day