Store Comparison

As of March 10, 2025 (updates weekly),
Data below is worldwide.

iOS App Store

5,206,630 Apps

Apps
82.1%Games
17.9%
Free
89.1%Free
86.0%

Total Submissions

12K
Dec
959
Jan
1.07K
Feb
185
+1.6%
Last Week
26.4
Avg. per Day

Submission Comparison (Games vs. Non-Games)

DecJanFeb
AppsGamesAppsGamesAppsGames
92.9%
7.1%
94.0%
6.0%
94.7%
5.3%

Top Categories (Last Week)

Most Downloaded$ Highest GrossingMost New Apps/Week
1Utilities68M1Entertainment$130M1Business29
2Shopping67M2Medical$82M2Utilities24
3Productivity66M3Action$72M3Productivity18
4Finance65M4Photo & Video$67M4Lifestyle15
5Entertainment62M5Role Playing$55M5Education15
6Lifestyle50M6Strategy$54M6Social Networking9
7Social Networking47M7Casual$45M7Shopping8
8Photo & Video46M8Social Networking$43M8Health & Fitness8
9Travel42M9Graphics & Design$40M9Finance7
10Business34M10Puzzle$38M10Food & Drink6
11Food & Drink31M11Adventure$38M11Travel6
12Education23M12Music$37M12Entertainment6
13Health & Fitness22M13Card$35M13Sports6
14Music18M14Simulation$31M14Casual5
15Casual16M15Productivity$30M15Medical4
16Puzzle15M16Books$29M16Music4
17Navigation13M17Lifestyle$24M17Puzzle3
18Books12M18Utilities$19M18Photo & Video3
19Action12M19Health & Fitness$18M19Word2
20Reference11M20Trivia$17M20Sports2
21Sports9.4M21Business$17M21News1
22Simulation9.3M22Education$15M22Books1
23Adventure7.1M23Reference$14M23Card1
24News7M24Sports$13M24Role Playing1
25Medical6.6M25Casino$12M25Simulation1
26Graphics & Design6.6M26Sports$11M26Developer Tools0
27Strategy6M27Board$10M27Trivia0
28Card4.4M28Food & Drink$9.8M28Action0
29Role Playing4.3M29Family$9.2M29Music0
30Board3.9M30Developer Tools$7.5M30Dice0
31Family3.3M31News$7.3M31Navigation0
32Sports3.3M32Weather$6.7M32Strategy0
33Weather3.1M33Finance$4.5M33Weather0
34Word2.5M34Navigation$3.8M34Adventure0
35Racing2.2M35Music$3.6M35Racing0
36Developer Tools1.8M36Travel$2.1M36Board0
37Casino1.2M37Shopping$1.9M37Graphics & Design0
38Trivia1.1M38Word$1.8M38Family0
39Music560K39Racing$1.7M39Educational0
40Catalogs8.8K40Catalogs$42K40Reference0
41Educational27041Educational$1.9K41Catalogs0
 Show (5) more categories

2,479,377 Publishers

Avg. # of Apps per Publisher: 2.1

New Publishers Added

994
Dec
1.01K
Jan
905
Feb
195
+25.8%
Last Week
27.9
Avg. per Day

Google Play

10,621,480 Apps

Apps
84.0%Games
16.0%
Free
96.3%Free
95.7%

Total Submissions

321K
Dec
51.9K
Jan
62.1K
Feb
14,450
-5.3%
Last Week
2,064.3
Avg. per Day

Submission Comparison (Games vs. Non-Games)

DecJanFeb
AppsGamesAppsGamesAppsGames
83.6%
16.4%
83.2%
16.8%
84.9%
15.1%

Top Categories (Last Week)

Most Downloaded$ Highest GrossingMost New Apps/Week
1Tools180M1Role Playing$43M1Education1.2K
2Entertainment150M2Strategy$40M2Tools1.2K
3Social150M3Entertainment$32M3Business1.1K
4Finance140M4Adventure$28M4Productivity730
5Shopping130M5Casual$27M5Entertainment710
6Productivity110M6Action$26M6Casual690
7Communication110M7Productivity$26M7Shopping690
8Simulation99M8Puzzle$26M8Lifestyle670
9Casual97M9Social$23M9Finance660
10Action85M10Casino$20M10Food & Drink650
11Puzzle77M11Simulation$20M11Health & Fitness560
12Video Players & Editors69M12Card$17M12Music & Audio560
13Arcade68M13Comics$13M13Puzzle450
14Lifestyle65M14Video Players & Editors$11M14Personalization440
15Music & Audio62M15Music & Audio$9.4M15Travel & Local400
16Food & Drink62M16Dating$9.3M16Sports330
17Photography57M17Communication$8.2M17Books & Reference290
18Medical52M18Sports$8.1M18Communication290
19Education48M19Board$7.4M19Social260
20Events46M20Books & Reference$5M20Arcade240
21News & Magazines45M21Shopping$4.8M21Maps & Navigation200
22Libraries & Demo43M22Health & Fitness$4.3M22Events180
23Auto & Vehicles43M23Education$4.1M23Auto & Vehicles180
24Art & Design41M24Business$3.7M24Simulation140
25Racing40M25Sports$3.5M25Medical130
26Business39M26Lifestyle$3.3M26Adventure120
27House & Home37M27Music$3.2M27Action120
28Books & Reference37M28Photography$3.1M28House & Home110
29Sports37M29Tools$3.1M29Role Playing98
30Personalization36M30Arcade$2.8M30News & Magazines96
31Maps & Navigation36M31Educational$2.7M31Art & Design88
32Adventure35M32Art & Design$2.4M32Educational87
33Travel & Local33M33News & Magazines$2.1M33Casino84
34Strategy32M34Word$2M34Photography84
35Health & Fitness31M35Medical$1.8M35Strategy82
36Board31M36Racing$1.7M36Beauty75
37Role Playing28M37Auto & Vehicles$1.7M37Video Players & Editors52
38Educational26M38Parenting$1.6M38Parenting50
39Sports24M39Maps & Navigation$1.5M39Board49
40Casino24M40Finance$1.3M40Racing44
41Music22M41Food & Drink$1.2M41Word44
42Card18M42Weather$880K42Sports40
43Beauty16M43House & Home$800K43Trivia39
44Word14M44Events$730K44Card37
45Weather12M45Trivia$670K45Dating31
46Comics12M46Travel & Local$630K46Weather23
47Dating12M47Personalization$440K47Music18
48Parenting10M48Beauty$300K48Comics11
49Trivia6.8M49Libraries & Demo$89K49Libraries & Demo10
 Show (5) more categories

4,088,143 Publishers

Avg. # of Apps per Publisher: 2.6

New Publishers Added

14K
Dec
14.3K
Jan
21K
Feb
4,887
-6.5%
Last Week
698.1
Avg. per Day