Store Comparison

As of July 14, 2025 (updates weekly),
Data below is worldwide.

iOS App Store

5,208,947 Apps

Apps		82.1%	Games		17.9%
Free		89.1%	Free		86.0%

Total Submissions

655

Apr

679

May

614

Jun

127

+5.0%

Last Week

18.1

Avg. per Day

Submission Comparison (Games vs. Non-Games)

Apr		May		Jun
Apps	Games	Apps	Games	Apps	Games
94.8%	5.2%	91.9%	8.1%	93.5%	6.5%

Top Categories (Last Week)

Most Downloaded			$ Highest Grossing			Most New Apps/Week
1	Utilities	72M	1	Entertainment	$120M	1	Utilities	21
2	Entertainment	67M	2	Action	$81M	2	Business	14
3	Shopping	66M	3	Medical	$78M	3	Lifestyle	8
4	Productivity	58M	4	Photo & Video	$66M	4	Social Networking	8
5	Finance	57M	5	Role Playing	$53M	5	Shopping	7
6	Lifestyle	53M	6	Strategy	$48M	6	Education	7
7	Travel	52M	7	Puzzle	$47M	7	Finance	7
8	Social Networking	47M	8	Social Networking	$43M	8	Productivity	7
9	Photo & Video	45M	9	Card	$43M	9	Health & Fitness	6
10	Food & Drink	33M	10	Graphics & Design	$41M	10	Food & Drink	5
11	Business	32M	11	Productivity	$37M	11	Books	4
12	Health & Fitness	22M	12	Adventure	$37M	12	Travel	4
13	Music	19M	13	Music	$36M	13	Entertainment	4
14	Puzzle	17M	14	Casual	$31M	14	News	3
15	Education	17M	15	Simulation	$29M	15	Adventure	3
16	Navigation	15M	16	Books	$26M	16	Medical	3
17	Action	14M	17	Lifestyle	$26M	17	Photo & Video	3
18	Casual	14M	18	Utilities	$20M	18	Puzzle	2
19	Books	11M	19	Sports	$17M	19	Sports	2
20	Simulation	9.2M	20	Trivia	$17M	20	Music	2
21	Sports	8M	21	Health & Fitness	$17M	21	Reference	2
22	Strategy	7.8M	22	Business	$16M	22	Casual	1
23	News	6.9M	23	Education	$12M	23	Action	1
24	Adventure	6.7M	24	Reference	$12M	24	Sports	1
25	Reference	6.5M	25	Family	$12M	25	Family	1
26	Medical	6.1M	26	Casino	$11M	26	Simulation	1
27	Role Playing	6M	27	Food & Drink	$9.6M	27	Developer Tools	0
28	Graphics & Design	5.6M	28	Board	$9M	28	Trivia	0
29	Board	4.4M	29	Sports	$8.9M	29	Music	0
30	Card	4.2M	30	Developer Tools	$7.8M	30	Dice	0
31	Weather	3.5M	31	News	$7.3M	31	Navigation	0
32	Sports	3.2M	32	Weather	$7.1M	32	Strategy	0
33	Family	3.2M	33	Music	$4.4M	33	Weather	0
34	Word	2.6M	34	Navigation	$4M	34	Racing	0
35	Racing	2.1M	35	Finance	$3M	35	Word	0
36	Developer Tools	2.1M	36	Racing	$2.4M	36	Board	0
37	Casino	1.2M	37	Travel	$2.2M	37	Graphics & Design	0
38	Trivia	950K	38	Shopping	$2M	38	Card	0
39	Music	700K	39	Word	$1.6M	39	Role Playing	0
40	Catalogs	8.7K	40	Catalogs	$240K	40	Educational	0
41	Educational	270	41	Educational	$43K	41	Catalogs	0
42	Dice	0	42	Dice	$0	42	Casino	0
Show (5) more categories…

2,481,976 Publishers

Avg. # of Apps per Publisher: 2.1

New Publishers Added

758

Apr

636

May

583

Jun

131

+0.8%

Last Week

18.7

Avg. per Day

Google Play

10,817,150 Apps

Apps		84.0%	Games		16.0%
Free		96.3%	Free		95.8%

Total Submissions

58.4K

Apr

63.5K

May

60.3K

Jun

15,053

+2.9%

Last Week

2,150.4

Avg. per Day

Submission Comparison (Games vs. Non-Games)

Apr		May		Jun
Apps	Games	Apps	Games	Apps	Games
82.2%	17.8%	81.2%	18.8%	80.4%	19.6%

Top Categories (Last Week)

Most Downloaded			$ Highest Grossing			Most New Apps/Week
1	Tools	190M	1	Strategy	$47M	1	Tools	1.2K
2	Entertainment	160M	2	Role Playing	$41M	2	Education	1.2K
3	Finance	150M	3	Entertainment	$30M	3	Business	1.1K
4	Social	150M	4	Productivity	$30M	4	Casual	860
5	Productivity	140M	5	Adventure	$28M	5	Productivity	810
6	Shopping	130M	6	Puzzle	$27M	6	Food & Drink	730
7	Communication	110M	7	Casual	$27M	7	Entertainment	720
8	Casual	100M	8	Action	$26M	8	Lifestyle	710
9	Action	89M	9	Simulation	$24M	9	Finance	640
10	Simulation	86M	10	Social	$23M	10	Shopping	630
11	Puzzle	81M	11	Casino	$17M	11	Puzzle	560
12	Video Players & Editors	80M	12	Dating	$14M	12	Health & Fitness	560
13	Arcade	64M	13	Comics	$12M	13	Music & Audio	500
14	Music & Audio	61M	14	Card	$12M	14	Personalization	410
15	Food & Drink	57M	15	Video Players & Editors	$10M	15	Travel & Local	400
16	Photography	52M	16	Sports	$9.4M	16	Arcade	330
17	Lifestyle	48M	17	Music & Audio	$8.4M	17	Sports	300
18	Events	47M	18	Board	$7.8M	18	Communication	290
19	Medical	47M	19	Communication	$6.7M	19	Social	250
20	Auto & Vehicles	44M	20	Shopping	$4.8M	20	Maps & Navigation	240
21	Racing	44M	21	Books & Reference	$4.3M	21	Books & Reference	220
22	Libraries & Demo	43M	22	Education	$3.8M	22	Casino	200
23	Travel & Local	42M	23	Health & Fitness	$3.7M	23	Auto & Vehicles	200
24	Maps & Navigation	41M	24	Tools	$3.4M	24	Simulation	180
25	Education	39M	25	Lifestyle	$3.3M	25	Events	170
26	Adventure	38M	26	Sports	$3.2M	26	Action	150
27	Business	36M	27	Arcade	$3M	27	Medical	130
28	Board	33M	28	Business	$2.9M	28	Adventure	120
29	Sports	33M	29	Photography	$2.6M	29	House & Home	110
30	Personalization	29M	30	Auto & Vehicles	$2.5M	30	Strategy	110
31	Music	29M	31	Music	$2.4M	31	Educational	100
32	Strategy	29M	32	Racing	$2.2M	32	News & Magazines	100
33	Educational	28M	33	Parenting	$2M	33	Art & Design	100
34	Art & Design	27M	34	Educational	$1.9M	34	Role Playing	99
35	Sports	27M	35	Art & Design	$1.7M	35	Photography	88
36	Health & Fitness	26M	36	Word	$1.4M	36	Sports	64
37	News & Magazines	26M	37	Maps & Navigation	$1.4M	37	Video Players & Editors	61
38	House & Home	21M	38	News & Magazines	$1.3M	38	Board	59
39	Role Playing	21M	39	House & Home	$1.2M	39	Beauty	59
40	Casino	21M	40	Finance	$1.2M	40	Trivia	56
41	Beauty	20M	41	Food & Drink	$1M	41	Card	54
42	Books & Reference	17M	42	Trivia	$830K	42	Word	51
43	Word	16M	43	Travel & Local	$740K	43	Dating	49
44	Card	15M	44	Events	$710K	44	Racing	38
45	Weather	14M	45	Medical	$710K	45	Weather	36
46	Comics	13M	46	Personalization	$680K	46	Parenting	29
47	Dating	12M	47	Weather	$670K	47	Music	13
48	Trivia	11M	48	Beauty	$410K	48	Libraries & Demo	11
49	Parenting	11M	49	Libraries & Demo	$73K	49	Comics	5
50	Transportation	0	50	Transportation	$0	50	Transportation	0
Show (5) more categories…

4,183,334 Publishers

Avg. # of Apps per Publisher: 2.59

New Publishers Added

20.9K

Apr

22.4K

May

20.8K

Jun

5,289

+3.7%

Last Week

755.6

Avg. per Day