Apptopia
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Data
OUR DATA
Performance
Demographics, customer segmentation, and granular usage insights
Advertising
Learn which creatives and strategies perform the best.
SDKs
Track which apps install or uninstall over 2,900 SDKs
DATA
Audience
Demographic and cross-app usage insights
Features (X-Ray)
See app classification insights for every app and mobile game
Reviews
Get actionable insights from user reviews
Search
Insights on paid and organic search results for 75K+ keywords
DATA SPOTLIGHT
Nightingale Model
Incredibly accurate modeling, built on multiple sources of truth, and backed by years of testing and research.
Sector Insights
Sector Insights
Fintech
Sector growth, user trends, and competitive analysis of AFRM, SQ, COIN, PYPL and HOOD,
Ridesharing & Food Delivery
Sector growth, user trends, and competitive analysis of UBER, LYFT, DASH, CART and GRUB.
Social Media
Sector growth, user trends, and competitive analysis of META, SNAP, PINS and GOOGL.
Insights
Dating
Sector growth, user trends, and competitive analysis of BMBL, MTCH and GRND.
Sports Betting
Sector growth, user trends, and competitive analysis of DKNG, FLUT and MGM.
Data spotlight
Uber vs Lyft: cross-app usage
Explore user data and insights on top apps in the ridesharing sector.
Pricing
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Announcement
Company News
News & Reference
Product News
Apptopia Acquires Leading U.S. Mobile Consumer Panel, Strengthening the Depth and Accuracy of Its Investor-Focused Data Products
Tom Grant
February 12, 2025
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Lifestyle
Zillow app breaks personal record with 2.2 million DAUs
Madeline Lenahan
August 14, 2020
Lifestyle
Social Media
TikTok paves way for video editing apps
Madeline Lenahan
August 6, 2020
Social Media
Likee, not Triller or Byte
Adam Blacker
August 4, 2020
Health and Fitness
Calm records 120% more app sessions than Headspace during quarantine
Madeline Lenahan
June 16, 2020
Travel
The top online travel agencies in the US may be on the road to recovery
Adam Blacker
June 1, 2020
Health and Fitness
Telehealth apps see highest engagement in history; MyChart leads with most users
Madeline Lenahan
May 29, 2020
Fintech
Product News
Venmo retains more users than Cash App; app store reviews tell us why
Adam Blacker
May 11, 2020
Fintech
Chime is leading digital banks in the US, but can it overtake the old guard?
Adam Blacker
May 6, 2020
Marketing
Product News
NEW: Actionable insights from user reviews with Review Intelligence
David Katz
May 4, 2020
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