Apptopia
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OUR DATA
Performance
Demographics, customer segmentation, and granular usage insights
Advertising
Learn which creatives and strategies perform the best.
SDKs
Track which apps install or uninstall over 2,900 SDKs
DATA
Audience
Demographic and cross-app usage insights
Features (X-Ray)
See app classification insights for every app and mobile game
Reviews
Get actionable insights from user reviews
Search
Insights on paid and organic search results for 75K+ keywords
DATA SPOTLIGHT
Nightingale Model
Incredibly accurate modeling, built on multiple sources of truth, and backed by years of testing and research.
Sector Insights
Sector Insights
Fintech
Sector growth, user trends, and competitive analysis of AFRM, SQ, COIN, PYPL and HOOD,
Ridesharing & Food Delivery
Sector growth, user trends, and competitive analysis of UBER, LYFT, DASH, CART and GRUB.
Social Media
Sector growth, user trends, and competitive analysis of META, SNAP, PINS and GOOGL.
Insights
Dating
Sector growth, user trends, and competitive analysis of BMBL, MTCH and GRND.
Sports Betting
Sector growth, user trends, and competitive analysis of DKNG, FLUT and MGM.
Data spotlight
Uber vs Lyft: cross-app usage
Explore user data and insights on top apps in the ridesharing sector.
Pricing
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Results for:
Lifestyle
Investing
Lifestyle
Summer Retail Recap: Prime Day and competitive sales stimulate ecommerce
Anna Vermillion
August 18, 2023
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Investing
Lifestyle
Summer Retail Recap: Prime Day and competitive sales stimulate ecommerce
Anna Vermillion
August 18, 2023
Investing
Lifestyle
Rent v. Buy: What App Downloads indicate about home buyers today
Anna Vermillion
July 28, 2023
Dating
Lifestyle
Dating app engagement surpasses pre-pandemic levels
Madeline Lenahan
December 4, 2020
Lifestyle
Zillow app breaks personal record with 2.2 million DAUs
Madeline Lenahan
August 14, 2020
Lifestyle
Social Media
TikTok paves way for video editing apps
Madeline Lenahan
August 6, 2020
Commerce
Lifestyle
Ulta Beauty’s downloads jump 374%
Madeline Lenahan
November 21, 2019
Dating
Lifestyle
Does dating app seasonality exist?
Adam Blacker
March 26, 2019
Lifestyle
Nike Run Club + Headspace is an in-app collaboration that makes sense
Carissa Lintao
May 22, 2018
Dating
Lifestyle
Another tech Gender Gap: A Dating App Breakdown
Adam Blacker
February 9, 2018
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Popular Posts
Summer Retail Recap: Prime Day and competitive sales stimulate ecommerce
Rent v. Buy: What App Downloads indicate about home buyers today
Dating app engagement surpasses pre-pandemic levels
Zillow app breaks personal record with 2.2 million DAUs
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