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Advertising
Learn which creatives and strategies perform the best.
SDKs
Track which apps install or uninstall over 2,900 SDKs
DATA
Audience
Demographic and cross-app usage insights
Features (X-Ray)
See app classification insights for every app and mobile game
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Insights on paid and organic search results for 75K+ keywords
DATA SPOTLIGHT
Nightingale Model
Incredibly accurate modeling, built on multiple sources of truth, and backed by years of testing and research.
Sector Insights
Sector Insights
Fintech
Sector growth, user trends, and competitive analysis of AFRM, SQ, COIN, PYPL and HOOD,
Ridesharing & Food Delivery
Sector growth, user trends, and competitive analysis of UBER, LYFT, DASH, CART and GRUB.
Social Media
Sector growth, user trends, and competitive analysis of META, SNAP, PINS and GOOGL.
Insights
Dating
Sector growth, user trends, and competitive analysis of BMBL, MTCH and GRND.
Sports Betting
Sector growth, user trends, and competitive analysis of DKNG, FLUT and MGM.
Data spotlight
Uber vs Lyft: cross-app usage
Explore user data and insights on top apps in the ridesharing sector.
Pricing
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App Economy
App Economy
Dating
Social Media
MTCH / BMBL / GRND – Dating Mid-Quarter Update and MTCH Investor Day
Tom Grant
December 18, 2024
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App Economy
Mobile app downloads explained: What this metric is good and bad at measuring
Adam Blacker
January 23, 2021
App Economy
Competitive Intelligence
Mobile app intelligence: what it is & why it matters
Madeline Lenahan
February 20, 2020
App Economy
Worldwide 2018 Download Leaders
Adam Blacker
December 18, 2018
App Economy
Games
These two publishers drive half of all Arcade Game downloads on the App Store
Justin Wagg
November 21, 2017
App Economy
What Getting Featured in The New App Store Could Mean For You
Adam Blacker
October 24, 2017
App Economy
Ketchapp Made $57,000 A Day From a Fad And You Can Too
Adam Blacker
July 13, 2017
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