Updated April 30, 2025 • Trailing 12 Months; 90-Day Lag
Fintech app growth
Annual Fintech app growth by month
Fintech App Growth
-19.3%
1
2
3
4
5
287.4%
Payments
BNPL
Crypto/brokerage
-11.3%
-12.4%
-6.8%
-9.2%
-6.1%
-11.4%
-10.7%
-9.7%
-8.4%
-9.1%
-0.6%
-16.3%
SLOWING
6.8%
-0.9%
-3.8%
-6.9%
-7.4%
-6.1%
-9.1%
-12.2%
-11.3%
-19.3%
-5.6%
-1.6%
SLOWING
42.1%
109.9%
51.3%
113.4%
83.7%
50.6%
70.0%
26.3%
33.8%
287.4%
201.0%
174.8%
GROWING
24-Feb
24-Mar
24-Apr
24-May
24-Jun
24-Jul
24-Aug
24-Sep
24-Oct
24-Nov
24-Dec
24-Jan
TREND
The heatmap above tracks year-over-year change per month for Fintech apps. Payments apps include Cash App (SQ), PayPal (PYPL), and Venmo (PYPL). Buy now, pay later (BNPL) apps include Affirm (AFRM) and Afterpay (SQ). Crypto/brokerage apps include Coinbase (COIN) and Robinhood (HOOD). The most recent month trend is negative for Payments, positive for BNPL, and positive for Crypto/brokerage.
Fintech DAU trends
Highest and lowest DAU growth YoY in the last 90 days
Daily active user (DAU) trends are a vital indicator of an app’s user engagement and market penetration. These trends offer a glimpse into the app’s growth trajectory and user retention.
A positive trend in DAU signifies a burgeoning user base and heightened market dominance. A negative trend indicates challenges with user churn. With data on active users, retention, and churn metrics, investors can assess customer and company health.
Top Fintech apps
Venmo
Venmo
Venmo is the fast, safe, social way to pay and get paid. Join over 83 million people who use the Venmo app today.
Robinhood Markets, Inc.
Robinhood Markets, Inc.
Robinhood helps you run your money your way. Trade stocks, options, ETFs, with Robinhood Financial & crypto with Robinhood Crypto, all with zero commission fees.
PayPal, Inc.
PayPal, Inc.
More ways to PayPal— It’s a simple and secure way to get paid back, send money to friends, discover cashback offers from brands you love, manage your account and more.
Coinbase, Inc.
Coinbase, Inc.
Coinbase is the world’s most trusted cryptocurrency exchange to securely buy, sell, trade, store, and stake crypto. We’re the only publicly traded crypto exchange in the U.S.
Block, Inc.
Block, Inc.
Cash App is the easy way to send, spend, save, and invest* your money. Download Cash App and create an account in minutes.
Afterpay
Afterpay
Buy now pay later, with Afterpay. Afterpay offers app-only shopping benefits to give you more access to the brand deals you love.
Additional resources for Fintech apps
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