What India’s ban of TikTok could tell us about the U.S. social media market
TikTok, the most popular social media app for Gen Z, could be facing a ban in the United States based on fears (maybe facts, not sure) that China is using the app... Read more.
Temu hits 50 million installs, but does it matter?
Temu, the ecommerce company owned by Pinduoduo, has had its mobile app installed by 50 million people since it launched in September 2022. Even with its late 2022... Read more.
Top QSR apps in the U.S. for February 2023 by Downloads
The original article is posted at QSR Magazine, where I write a monthly column. The top 10 quick-service restaurant apps in the U.S. were downloaded... Read more.
With advertising revenue declining, the big social apps turn toward in-app purchases
The big social networks have so many users because they provide a service for free, and for awhile, did not even show ads. Their apps then became large ad networks,... Read more.
How to evaluate Loyalty & Rewards promotion effectiveness with app data
Loyalty & Rewards programs are one of the best ways to activate and engage your customer-base. But just having a loyalty program is no longer a differentiator,... Read more.
How App Download Leaders Are Winning
What does it take to be a Download Leader? As many of you know, Apptopia has been releasing full year scoreboards of user acquisition winners for the past six years.... Read more.
Top QSR apps in the U.S. for January 2023 by Downloads
The original article is posted at QSR Magazine, where I write a monthly column. The top 10 quick-service restaurant apps in the U.S. were downloaded... Read more.
Top QSR apps in the U.S. for December 2022 by Downloads
The original article is posted at QSR Magazine, where I write a monthly column. The top 10 quick-service restaurant apps in the U.S. were downloaded... Read more.
Worldwide and US Download Leaders 2022
Welcome in to our sixth annual worldwide and U.S. download leader charts, the full year scoreboard of user acquisition winners – the most in-demand apps on... Read more.
The 10 most downloaded Travel apps of 2021
How did people get anywhere before Google Maps? The GPS app leads all travel apps for most new installs in the year 2021. Below you can see the 10 most downloaded... Read more.