Battle Royale Market Breakdowns
The video game genre of Battle Royale (also known as Last Man Standing) is a global phenomenon. The audience spans young and old, male and female, East and... Read more.
Avengers VS. Justice League in the Mobile Arena
Avengers: Infinity War debuted on April 27th to much fanfare. It’s exciting to watch your favorite comic book characters on the big screen, but when the movie... Read more.
Mobile Finance Apps Need To Address Women
This is the key message communicated via an article in Forbes that highlights the massive opportunity for finance apps to develop campaigns and creatives... Read more.
Facebook Messenger Instant Games Are gaining Traction, Are You Ready?
After suspending app reviews following the public backlash from the Cambridge Analytica controversy, Marketing Land tells us Facebook is jumpstarting the... Read more.
Calm and Top Self-Care Apps Grow Revenue 40% YOY
Hey there, thanks for coming to the blog. If you’re interested in this topic but you were hoping for fresher data, we certainly have it. Please reach out to... Read more.
Battle Royale Has Multiple Winners
*UPDATE 3/19/18 – Fortnite has reached #1 Overall rank in 89 markets and #1 overall Game rank in 113 markets. It’s currently ranked within the... Read more.
American active users and downloads of top news apps increase dramatically
Media and where we get our news from here in the U.S. has been a big topic of discussion this past year. We wanted to determine if people were getting more serious... Read more.
Another tech Gender Gap: A Dating App Breakdown
As a lover of love, this Valentine’s Day I want to help you land a date. The sheer number of dating apps is so high that the Google Play store has a category... Read more.
Your App Needs to Pass the ‘Grandmother Test’
The original post can be found on my weekly Inc.com column, Uncensored. There are more than seven million apps live right now in the App Store and... Read more.
Match Group Strikes Gold
There are two puns in this blog post title and I hope you appreciate them both equally. Match Group owns a whopping 45 dating platforms (basically the entire market)... Read more.