BetMGM

DraftKings

Updated February 16, 2024 • Trailing 12 Months; 90-Day Lag

BetMGM

MGM

DraftKings

DKNG

BetMGM (MGM) vs DraftKings (DKNG) apps

BetMGM is an online sportsbook app owned by hospitality company MGM. DraftKings is an online sportsbook company with mobile, web, and physical properties. Since 2019, sportsbooks apps have had steady growth. During that time, DraftKings has ranked either first or second in the market, beside FanDuel, while BetMGM has held steady at third place in the market.

BetMGM

DAU
73.75%
MAU
104.32%

DraftKings

DAU
93.45%
MAU
107.31%

BetMGM vs DraftKings: cross-app usage

BetMGM vs DraftKings: cross-app usage

BetMGM users using DraftKings

DraftKings users using BetMGM

Percent of BetMGM users that use DraftKings
The number of devices who have opened BetMGM at least once over the last 30 days divided by the sum of devices who have opened both DraftKings and BetMGM at least once over the last 30 days.
Percent of DraftKings users that use BetMGM
The number of devices who have opened DraftKings at least once over the last 30 days divided by the sum of devices who have opened both BetMGM and DraftKings at least once over the last 30 days.

BetMGM vs DraftKings app relative size analysis (Monthly users, US)

BetMGM vs DraftKings app relative size analysis (Monthly users, US)

BetMGM

DraftKings Sportsbook & Casino

Notes

DraftKings was 2.8x the size of BetMGM in the most recent month, compared to 3x its size a year ago. 


Additional app insights

Competitive intensity among top Online Sportsbooks apps

Explore Sports Betting market dynamics and user engagement levels of top apps in the category.

Online Sportsbooks usage trends

Highest and lowest DAU growth YoY in the last 90 days

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