Afterpay

PayPal

Updated January 25, 2024 • Trailing 12 Months; 90-Day Lag

Afterpay

SQ

PayPal

PYPL

Afterpay (SQ) vs PayPal (PYPL) apps

Afterpay is a buy-now-pay-later (BNPL) company, while PayPal is a peer-to-peer and peer-to-small business payments platform. In early 2024, PayPal launched a BNPL feature to compete with this segment of payments companies. 

Afterpay

DAU
12.05%
MAU
14.32%

PayPal

DAU
-3.05%
MAU
1.27%

Afterpay vs PayPal: cross-app usage

Afterpay vs PayPal: cross-app usage

Afterpay users using PayPal

PayPal users using Afterpay

Percent of Afterpay users that use PayPal
The number of devices who have opened Afterpay at least once over the last 30 days divided by the sum of devices who have opened both PayPal and Afterpay at least once over the last 30 days.
Percent of PayPal users that use Afterpay
The number of devices who have opened PayPal at least once over the last 30 days divided by the sum of devices who have opened both Afterpay and PayPal at least once over the last 30 days.

Afterpay vs PayPal app relative size analysis (Monthly users, US)

Afterpay vs PayPal app relative size analysis (Monthly users, US)

Afterpay

PayPal

Notes

Paypal was 5.9x the size of Afterpay in the most recent months, compared to 7x its size a year ago.


Additional app insights

Competitive intensity among top Fintech apps

Explore Fintech market dynamics and user engagement levels of top apps in the category. 

Fintech usage trends

Highest and lowest DAU growth YoY in the last 90 days

Get access to
market-moving insights

Request data on tickers you cover and receive a CSV and analyst support for your own analysis.

By submitting this form, you agree to Apptopia’s Privacy Policy and Terms of Service.