{"id":18630,"date":"2021-07-07T08:46:00","date_gmt":"2021-07-07T08:46:00","guid":{"rendered":"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/"},"modified":"2021-07-07T08:46:00","modified_gmt":"2021-07-07T08:46:00","slug":"most-downloaded-p2p-payment-apps-in-the-world-h1-2021","status":"publish","type":"insight","link":"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/","title":{"rendered":"Top 10 most downloaded P2P payment apps in the world in H1 2021"},"content":{"rendered":"\n<p><a href=\"https:\/\/apptopia.com\/unified\/app\/8080609765\/about\">PayPal<\/a>&nbsp;was the&nbsp;<a href=\"https:\/\/blog.apptopia.com\/worldwide-us-download-leaders-2020\" rel=\"noreferrer noopener\" target=\"_blank\">most downloaded<\/a>&nbsp;P2P payment app in the world in the first half of 2021. P2P stands for \u201cpeer-to-peer,\u201d and sometimes \u201cperson-to-person.\u201d Either way, P2P describes the transfer of funds between two individuals. If you\u2019ve ever split a restaurant bill, you\u2019ve likely participated in a P2P payment, and understand how helpful P2P payment apps are.&nbsp;<\/p>\n\n\n\n<p>Many of the top P2P payment apps offer financial services beyond P2P payments (think: merchant services for SMBs), but we consider a P2P payment app to be any app that offers and is known for having a P2P feature. This includes multi-functional apps, like&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/apptopia.com\/unified\/app\/8080609765\/about\" target=\"_blank\">PayPal<\/a>, but excludes other so-called payment apps, like digital wallets or business-only remittance apps.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large is-resized apptopia__blog--img\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/apptopia.com\/en\/wp-content\/uploads\/2023\/09\/OverallDL_Wordwide@2x-1-1024x756.webp\" alt=\"Most downloaded P2P payment apps in the world\" class=\"wp-image-76\" style=\"width:1200px;height:756px\" width=\"1200\" height=\"756\"\/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\"><strong>Overview of the global P2P payment app market<\/strong><\/h2>\n\n\n\n<p><a href=\"https:\/\/blog.apptopia.com\/mobile-app-downloads-explained-what-this-metric-is-good-and-bad-at-measuring\" rel=\"noreferrer noopener\" target=\"_blank\">Downloads<\/a>&nbsp;of the top 10 P2P payment apps, across the iOS App Store and Google Play Store, increased about 12% YoY globally to a total of 235.44 million. This total number is 32.3% higher than it was two years ago in H1 2019.&nbsp;<\/p>\n\n\n\n<p>In H1 2020,&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/apptopia.com\/unified\/app\/8117782160\/about\" target=\"_blank\">Google Pay<\/a>&nbsp;led the market as the most downloaded, meaning&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/apptopia.com\/unified\/app\/8080609765\/about\" target=\"_blank\">PayPal<\/a>&nbsp;overtook&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/apptopia.com\/unified\/app\/8117782160\/about\" target=\"_blank\">Google Pay<\/a>&nbsp;for the top spot in 2021. Now,&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/apptopia.com\/unified\/app\/8080609765\/about\" target=\"_blank\">PayPal<\/a>&nbsp;leads the market by both downloads and daily active users, and is considered the stickiest app, with over 53% of its monthly active users opening the app everyday.&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/apptopia.com\/unified\/app\/8080115553\/about\" target=\"_blank\">Remitly<\/a>&nbsp;has the&nbsp;<a href=\"https:\/\/apptopia.com\/review-intelligence\">happiest users<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\"><a rel=\"noreferrer noopener\" href=\"https:\/\/blog.apptopia.com\/top-10-most-downloaded-p2p-payment-apps-in-the-united-states-h1-2021\" target=\"_blank\">Click here to view the top 10 most downloaded P2P payment apps in the United States<\/a>.&nbsp;<\/h3>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h1 class=\"wp-block-heading has-large-font-size\">Markets of interest for the P2P payment industry&nbsp;<\/h1>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\">APAC = most downloads<\/h3>\n\n\n\n<p>APAC generated the most downloads in H1 2021 for the top P2P payment apps. This was largely driven by the growth of&nbsp;<a href=\"https:\/\/apptopia.com\/unified\/app\/8105770041\/about\">Alipay<\/a>,&nbsp;<a href=\"https:\/\/apptopia.com\/unified\/app\/8080603992\/about\">PhonePe<\/a>&nbsp;and&nbsp;<a href=\"https:\/\/apptopia.com\/unified\/app\/8080851674\/about\">Paytm<\/a>, three payment apps headquartered in the region.&nbsp;<a href=\"https:\/\/apptopia.com\/unified\/app\/8080603992\/about\" rel=\"noreferrer noopener\" target=\"_blank\">PhonePe<\/a>&nbsp;is owned by Walmart and&nbsp;<a href=\"https:\/\/apptopia.com\/unified\/app\/8105770041\/about\" rel=\"noreferrer noopener\" target=\"_blank\">Alipay<\/a>&nbsp;is part of the Alibaba Group, known for its popular ecommerce apps, like&nbsp;<a href=\"https:\/\/apptopia.com\/unified\/app\/8080506809\/about\">Alibaba<\/a>,&nbsp;<a href=\"https:\/\/apptopia.com\/unified\/app\/8080562119\/about\">AliExpress&nbsp;<\/a>and&nbsp;<a href=\"https:\/\/apptopia.com\/unified\/app\/8119537414\/about\">Lazada.&nbsp;<\/a>In H1 2021,&nbsp;<a href=\"https:\/\/apptopia.com\/unified\/app\/8105770041\/about\">Alipay<\/a>&nbsp;was downloaded the most in China and&nbsp;<a href=\"https:\/\/apptopia.com\/unified\/app\/8080603992\/about\" rel=\"noreferrer noopener\" target=\"_blank\">PhonePe<\/a>&nbsp;and&nbsp;<a href=\"https:\/\/apptopia.com\/unified\/app\/8080851674\/about\" rel=\"noreferrer noopener\" target=\"_blank\">Paytm<\/a>&nbsp;were downloaded the most in India.<\/p>\n\n\n\n<p>Of all countries, India generated the most downloads for the top payment apps in H1, second only to the US. India&#8217;s evolving UPI (Unified Payments Interface) system is accelerating demand for contactless payments in the country.&nbsp;<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/apptopia.com\/en\/wp-content\/uploads\/2023\/09\/Fastest-growing-p2P-payment-apps@2x-2.webp\" alt=\"Fastest growing P2P payment app markets according to Apptopia\" class=\"wp-image-77\"\/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Downloads of the top P2P payment apps&nbsp; increased the most in Saudi Arabia YoY. But LATAM saw the largest YoY gains overall with Peru, Colombia, Uruguay and Chile taking four out of the five fastest-growing country spots.&nbsp;<\/p>\n\n\n\n<p>If we had included 10 countries in the chart above, you&#8217;d also see Brazil, Finland, Singapore, Bulgaria and the Czech Republic.&nbsp;Many of the fastest-growing countries are developing ones where fintech companies are providing critical banking services to previously unbanked populations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\"><a rel=\"noreferrer noopener\" href=\"https:\/\/blog.apptopia.com\/top-10-most-downloaded-p2p-payment-apps-in-the-united-states-h1-2021\" target=\"_blank\">Click here to view the top 10 most downloaded P2P payment apps in the United States<\/a>.\u00a0<\/h3>\n\n\n\n<div class=\"wp-block-group has-background is-horizontal is-content-justification-space-between is-nowrap is-layout-flex wp-container-core-group-is-layout-5f0daa91 wp-block-group-is-layout-flex\" style=\"background-color:#f1f6ff;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<p class=\"has-text-align-left has-text-color\" style=\"color:#3f89ff;font-size:20px\">View our free report on Payment and <br>Investing apps<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-fdcfc74e wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-color has-background has-border-color wp-element-button\" href=\"https:\/\/blog.apptopia.com\/cs\/c\/?cta_guid=285bae21-9f42-49f3-8664-59c28a672517&amp;signature=AAH58kGjiikwo9-5p7UUEXcLUCsGJ6uIEg&amp;pageId=50326344737&amp;placement_guid=e5c9637a-cddb-4d7c-afcf-a2c4c559de90&amp;click=fbd9aaa5-8224-4c54-96a9-0f426cf1952f&amp;hsutk=408d291b8749b1ba907eae97ceb5c47c&amp;canon=https%3A%2F%2Fblog.apptopia.com%2F-most-downloaded-p2p-payment-apps-in-the-world-h1-2021&amp;portal_id=2045506&amp;redirect_url=APefjpGIS-EUfp0_mKTbX3QhHRVAIQI7lHiT4zZkzVy4RMVSH-P7yFsheoh_OnyM3RW1EnK4BqFD_6rNN8pR4GKK0n8PnAClP0koe9Si56ZO3VmWrD3rG8E93iIPAvfWlwabZpJ87t93j7AmVLwoIdw-BA95dgPCHa_I-Hf6CV8vxf9NebCwR0Wt0xyEMvjrJjv3H6IVgh_2yLbBXVv7EYWeP79leFpDUQ_Rk2FZKUoYrS3IFg6TjBF8lVw-4gs6zZvbNdNNEiSGCCJ-cxxAXnKlQiArnJWhUQ&amp;__hstc=93377474.408d291b8749b1ba907eae97ceb5c47c.1694102034501.1696587464478.1696608636547.29&amp;__hssc=93377474.21.1696608636547&amp;__hsfp=3236417962&amp;contentType=site-page\" style=\"border-color:#3f89ff;border-width:1px;border-radius:5px;color:#3f89ff;background-color:#f1f6ff\">Fintech Report<\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>PayPal&nbsp;was the&nbsp;most downloaded&nbsp;P2P payment app in the world in the first half of 2021. P2P stands for \u201cpeer-to-peer,\u201d and sometimes \u201cperson-to-person.\u201d Either way, P2P describes the transfer of funds between two individuals. If you\u2019ve ever split a restaurant bill, you\u2019ve likely participated in a P2P payment, and understand how helpful P2P payment apps are.&nbsp; Many [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","template":"","insight_category":[86],"insight_tag":[],"class_list":["post-18630","insight","type-insight","status-publish","hentry","insight_category-fintech"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Top 10 most downloaded P2P payment apps in the world in H1 2021 - Apptopia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top 10 most downloaded P2P payment apps in the world in H1 2021 - Apptopia\" \/>\n<meta property=\"og:description\" content=\"PayPal&nbsp;was the&nbsp;most downloaded&nbsp;P2P payment app in the world in the first half of 2021. P2P stands for \u201cpeer-to-peer,\u201d and sometimes \u201cperson-to-person.\u201d Either way, P2P describes the transfer of funds between two individuals. If you\u2019ve ever split a restaurant bill, you\u2019ve likely participated in a P2P payment, and understand how helpful P2P payment apps are.&nbsp; Many [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/\" \/>\n<meta property=\"og:site_name\" content=\"Apptopia\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/\",\"url\":\"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/\",\"name\":\"Top 10 most downloaded P2P payment apps in the world in H1 2021 - Apptopia\",\"isPartOf\":{\"@id\":\"https:\/\/apptopia.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/apptopia.com\/en\/wp-content\/uploads\/2023\/09\/OverallDL_Wordwide@2x-1-1024x756.webp\",\"datePublished\":\"2021-07-07T08:46:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/apptopia.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Insights\",\"item\":\"https:\/\/apptopia.com\/en\/insights\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Top 10 most downloaded P2P payment apps in the world in H1 2021\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/apptopia.com\/en\/#website\",\"url\":\"https:\/\/apptopia.com\/en\/\",\"name\":\"Apptopia\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/apptopia.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/apptopia.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/apptopia.com\/en\/#organization\",\"name\":\"Apptopia\",\"url\":\"https:\/\/apptopia.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/apptopia.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/apptopia.com\/en\/wp-content\/uploads\/2023\/10\/logo-black-1.png\",\"contentUrl\":\"https:\/\/apptopia.com\/en\/wp-content\/uploads\/2023\/10\/logo-black-1.png\",\"width\":605,\"height\":131,\"caption\":\"Apptopia\"},\"image\":{\"@id\":\"https:\/\/apptopia.com\/en\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Top 10 most downloaded P2P payment apps in the world in H1 2021 - Apptopia","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/","og_locale":"en_US","og_type":"article","og_title":"Top 10 most downloaded P2P payment apps in the world in H1 2021 - Apptopia","og_description":"PayPal&nbsp;was the&nbsp;most downloaded&nbsp;P2P payment app in the world in the first half of 2021. P2P stands for \u201cpeer-to-peer,\u201d and sometimes \u201cperson-to-person.\u201d Either way, P2P describes the transfer of funds between two individuals. If you\u2019ve ever split a restaurant bill, you\u2019ve likely participated in a P2P payment, and understand how helpful P2P payment apps are.&nbsp; Many [&hellip;]","og_url":"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/","og_site_name":"Apptopia","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/","url":"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/","name":"Top 10 most downloaded P2P payment apps in the world in H1 2021 - Apptopia","isPartOf":{"@id":"https:\/\/apptopia.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/#primaryimage"},"image":{"@id":"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/#primaryimage"},"thumbnailUrl":"https:\/\/apptopia.com\/en\/wp-content\/uploads\/2023\/09\/OverallDL_Wordwide@2x-1-1024x756.webp","datePublished":"2021-07-07T08:46:00+00:00","breadcrumb":{"@id":"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/#primaryimage","url":"","contentUrl":""},{"@type":"BreadcrumbList","@id":"https:\/\/apptopia.com\/en\/insights\/most-downloaded-p2p-payment-apps-in-the-world-h1-2021\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/apptopia.com\/en\/"},{"@type":"ListItem","position":2,"name":"Insights","item":"https:\/\/apptopia.com\/en\/insights\/"},{"@type":"ListItem","position":3,"name":"Top 10 most downloaded P2P payment apps in the world in H1 2021"}]},{"@type":"WebSite","@id":"https:\/\/apptopia.com\/en\/#website","url":"https:\/\/apptopia.com\/en\/","name":"Apptopia","description":"","publisher":{"@id":"https:\/\/apptopia.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/apptopia.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/apptopia.com\/en\/#organization","name":"Apptopia","url":"https:\/\/apptopia.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/apptopia.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/apptopia.com\/en\/wp-content\/uploads\/2023\/10\/logo-black-1.png","contentUrl":"https:\/\/apptopia.com\/en\/wp-content\/uploads\/2023\/10\/logo-black-1.png","width":605,"height":131,"caption":"Apptopia"},"image":{"@id":"https:\/\/apptopia.com\/en\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/apptopia.com\/en\/wp-json\/wp\/v2\/insight\/18630","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/apptopia.com\/en\/wp-json\/wp\/v2\/insight"}],"about":[{"href":"https:\/\/apptopia.com\/en\/wp-json\/wp\/v2\/types\/insight"}],"author":[{"embeddable":true,"href":"https:\/\/apptopia.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/apptopia.com\/en\/wp-json\/wp\/v2\/comments?post=18630"}],"version-history":[{"count":0,"href":"https:\/\/apptopia.com\/en\/wp-json\/wp\/v2\/insight\/18630\/revisions"}],"wp:attachment":[{"href":"https:\/\/apptopia.com\/en\/wp-json\/wp\/v2\/media?parent=18630"}],"wp:term":[{"taxonomy":"insight_category","embeddable":true,"href":"https:\/\/apptopia.com\/en\/wp-json\/wp\/v2\/insight_category?post=18630"},{"taxonomy":"insight_tag","embeddable":true,"href":"https:\/\/apptopia.com\/en\/wp-json\/wp\/v2\/insight_tag?post=18630"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}