1.0Apptopiahttps://apptopia.com/enAdam Blackerhttps://apptopia.com/en/author/adamblacker/Ads, IAP or Both?rich600338<blockquote class="wp-embedded-content" data-secret="C3vrWweFDH"><a href="https://apptopia.com/en/insights/ads-iap-or-both/">Ads, IAP or Both?</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://apptopia.com/en/insights/ads-iap-or-both/embed/#?secret=C3vrWweFDH" width="600" height="338" title="“Ads, IAP or Both?” — Apptopia" data-secret="C3vrWweFDH" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script>
/*! This file is auto-generated */
!function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document);
//# sourceURL=https://apptopia.com/en/wp-includes/js/wp-embed.min.js
</script>
https://apptopia.com/en/wp-content/uploads/2023/09/improve-retention-by-category.webp427239This blog is based on a research study which can be downloaded in full here. This research explores the changing role of monetization among mobile games developers through speaking directly with games developers across the globe to explore key industry issues. It seeks to understand how well developers comprehend, utilize and maximize the revenue opportunities […]