Own the betting sector.Every signal in it.
Get the full depth of Apptopia data on all sportsbooks and prediction markets that move the sector: every metric, every cohort, every point-in-time series.
Data
Panel Data
Access
Dashboards
Data
The edge isn't the trend.
It's what's inside the trend.
By the time a move shows up in the aggregate, it's already priced in. With betting, the tell sits a level down: are prediction-market users new to betting or leaving sportsbooks, and what happens when a sportsbook user adds a second app?
Share shifts between books
DAU, MAU, Sessions and Time Spent across sportsbooks and prediction markets, daily, with point-in-time history. See share move between books before the quarter closes.
Cross-app overlap
See which apps share users, and how that overlap shifts over time. Know whether prediction-market users are new to betting or coming from sportsbooks.
Event-driven spikes
See launches, playoffs, and tournaments land in the data as they happen, and how apps capture the surge.
Not a lite version. A focused one.
The same investor-grade data behind Apptopia Base and Apptopia Advanced, with nothing stripped out and nothing watered down. Everything you cover, nothing you don't.
App store intelligence
- Downloads and in-app revenue
- DAU/MAU, Sessions, Time Spent
- 10+ years of point-in-time history, updated daily
Device panel data
- 15M+ real-user device panel
- Churn, retention cohorts, new vs. existing users
- Cross-app usage and 70+ segmentations per app
Full MCP access
- Ask in plain language, inside the LLM you already use
- Answers are correlation-aware and traceable to source data
- No data team required. Just your questions.
Pre-built sports betting dashboard
- State launches and event-driven spikes
- Share shifts between sportsbooks and prediction markets
- Additional dashboards & analytical webtool
Mobile Performance Index
- One score: blending growth, engagement and segment signals
- 0.90+ average correlation to reported KPIs
Same models. Same correlations. Same zero-restatement history. Scoped to your sector.
Repeatable, Defendable, Analyst-Grade Reads on Company Performance
You don't need to know the data
The right metric, chosen against how it's actually tracked reported results. You don't need to know which one to use, or that you should have asked.
Get the deepest read
Every level of granularity we hold on the names you cover, all in a single question. Not the summary layer you would have thought to pull.
Correlation-aware and traceable
Answers reference how each metric has tracked reported KPIs, so you know how much weight a signal deserves, and can defend it.
Compliance-ready
No PII, limited MNPI, oversight from our Compliance Committee. The same standards trusted by 200+ leading firms.
Workflow-native
Works inside the tools your team already uses; nothing new to learn, nothing new to secure.
Test the channel before you trust it.
Every channel check is a bet that the channel tracks the number. In a sector that moves on one weekend's slate, it needs to be right before the quarter closes. Our research team will backtest ours against what your names actually reported.
Tell us your names
Provide us with a list of the betting tickers you cover and the KPIs that move your quarter, like monthly unique payers.
Run a backtest
Apptopia Research provides our data against each company's reported KPIs quarter by quarter on point-in-time history that we have never restated.
Confirm the fit
Confirm how closely each metric tracked, where it led the print and where it didn't, and which segment carries the strongest signal.
By sector, not by product.
Start with the sector you cover, take every Consumer ticker at bundled pricing, or get the full universe.
- DKNG, FLUT, MGM, PENN, CZR + Kalshi*, Polymarket*, Fanatics*, bet365*
- Base + Advanced + MPI
- Full MCP access
- Pre-built sports betting dashboard
- Sports Betting & Prediction Markets
- E-commerce, Retail, Restaurants
- Digital & Telehealth
- The complete dataset, without limits
- Built for broad and rotating coverage
- S3, Snowflake and API delivery
* Private / pre-IPO. Roster curated by Apptopia Research and updated as the market moves.
Run a backtest on the books you know best.
Tell us what you cover. Apptopia Research will backtest our data against those companies' reported KPIs and walk you through the results, with real data from your names on screen.