Sensor Tower vs Apptopia

Using Sensor Tower?
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Sensor Tower offers basic performance estimates and competitor tracking but fails to deliver the breadth of data you need to be successful. Apptopia has advanced technical solutions, custom analysis, and granular app performance data not available anywhere else.

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Sensor Tower


Data source (# connected apps)UnknownN/A225,000+225K+
Apps included3 million7 million+
International coverage
Performance Data
Unified Publishers
In-App purchases
Paid downloads
Engagement index
Retention data
Session dataComing in 2017
Audience analysis
Coming in 2017
User overlapComing in 2017
User graphComing in 2017
SDK recognition
SDK total reach
Usage analysis
Advertising intelligence
Capture ad creativeYes, web onlyComing in 2017
Network spend breakdownComing in 2017
Web placements and analysis
Mobile placements and analysisComing in 2017
Connected Accounts
Account Dashboard
Tools & Intelligence
Top Charts
Top New Apps
Breakout Predictor
Biggest Movers Report
Custom reportingPartial
Category analysis
App Store Optimization
Keyword insights
Keyword rank monitoring
Featured app history
Review history
App analytics
Download and revenue data
Usage data
Ad network analysis
Competitor comparison
Data Accessibility
Custom alerts
CSV export and API integrationASO only
Customer success representativeEnterprise plansAll plans

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Why choose
Apptopia vs Sensor Tower?

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Accurate app performance data with every plan

With a foundation and focus on ASO, Sensor Tower requires an Enterprise level subscription to unlock download and revenue performance data for competitors. Apptopia’s mission is to make mobile app market intelligence accessible for all publishers. Plans include download, revenue, and usage data, plus customizable industry reports.

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Turnkey discovery tools to stay ahead of the competition

Data-driven market reports unlock valuable insights into consumer interests and emerging trends. Built to help discover the next big app or craze, the Breakout Predictor, Biggest Movers Report, and Top New Apps Report include all apps, download and revenue data, and geographies in report results.

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Granular revenue analysis to optimize ROI

Having a breakdown of revenue types (paid, IAP, ads) and country performance is critical for any mobile marketer. Combined with country-level ARPU estimates, discover opportunities to improve ROI and inform monetization, user acquisition, and global launch strategies.

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Usage and SDK data not available anywhere else

Unique insight into daily and monthly active users adds a new level of granularity to market research and competitive analysis. With SDK recognition, publishers better understand how competitors monetize and how specific SDKs impact downloads and revenue.

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"Apptopia simply offered more functionality and made it easier to get the value we needed out of the data."

Dave Yonamine, CEO

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When should I use Sensor Tower?

Sensor Tower was built for ASO, and companies with a serious focus on keyword analysis and optimization would find value. Pricing packages segment important areas of app intelligence (ASO, app data, ad intelligence) into different Enterprise plans, which can quickly become convoluted and expensive if a holistic view into the app marketplace is required.

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When should I use Apptopia?

Apptopia is a robust solution for publishers and developers looking for granular performance data that helps inform monetization, product, and UA strategies. With 6 years in the mobile app business, the comprehensive approach to data collection and analysis, and the ease of building and customizing industry reports, makes Apptopia a valuable and affordable resource for the whole team.

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