Apptopia
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OUR DATA
Performance
Demographics, customer segmentation, and granular usage insights
Advertising
Learn which creatives and strategies perform the best.
SDKs
Track which apps install or uninstall over 2,900 SDKs
DATA
Audience
Demographic and cross-app usage insights
Features (X-Ray)
See app classification insights for every app and mobile game
Reviews
Get actionable insights from user reviews
Search
Insights on paid and organic search results for 75K+ keywords
DATA SPOTLIGHT
Nightingale Model
Incredibly accurate modeling, built on multiple sources of truth, and backed by years of testing and research.
Sector Insights
Sector Insights
Fintech
Sector growth, user trends, and competitive analysis of AFRM, SQ, COIN, PYPL and HOOD,
Ridesharing & Food Delivery
Sector growth, user trends, and competitive analysis of UBER, LYFT, DASH, CART and GRUB.
Social Media
Sector growth, user trends, and competitive analysis of META, SNAP, PINS and GOOGL.
Insights
Dating
Sector growth, user trends, and competitive analysis of BMBL, MTCH and GRND.
Sports Betting
Sector growth, user trends, and competitive analysis of DKNG, FLUT and MGM.
Data spotlight
Uber vs Lyft: cross-app usage
Explore user data and insights on top apps in the ridesharing sector.
Pricing
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App Economy
Commerce
META – Forget AR and AI for a sec; there’s trouble at IG
Tom Grant
October 2, 2024
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Competitive Intelligence
Marketing
Product News
Sales
5 Advantages of using the Apptopia API
Adam Blacker
February 10, 2020
Travel
Lyft is on pace to surpass Uber in the U.S.
Adam Blacker
February 5, 2020
Fintech
Robinhood now has more mobile monthly active users than the top legacy providers combined
Adam Blacker
January 6, 2020
Commerce
Lifestyle
Ulta Beauty’s downloads jump 374%
Madeline Lenahan
November 21, 2019
Competitive Intelligence
Sales
How SDK companies use mobile intelligence to grow their business
Adam Blacker
November 18, 2019
Marketing
How to Make Better Creatives for In-App Performance Advertising
Srinivas KC
November 6, 2019
Fintech
Top digital banks grow new users 209% over the past six quarters
Adam Blacker
October 29, 2019
Entertainment
China: NBA averaged 19% more daily active users this preseason
Madeline Lenahan
October 25, 2019
News & Reference
Social Media
Egypt – Protests and random searches of phones drives 125% surge in new installs of Telegram
Adam Blacker
October 8, 2019
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