Apptopia
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Data
OUR DATA
Performance
Demographics, customer segmentation, and granular usage insights
Advertising
Learn which creatives and strategies perform the best.
SDKs
Track which apps install or uninstall over 2,900 SDKs
DATA
Audience
Demographic and cross-app usage insights
Features (X-Ray)
See app classification insights for every app and mobile game
Reviews
Get actionable insights from user reviews
Search
Insights on paid and organic search results for 75K+ keywords
DATA SPOTLIGHT
Nightingale Model
Incredibly accurate modeling, built on multiple sources of truth, and backed by years of testing and research.
Sector Insights
Sector Insights
Fintech
Sector growth, user trends, and competitive analysis of AFRM, SQ, COIN, PYPL and HOOD,
Ridesharing & Food Delivery
Sector growth, user trends, and competitive analysis of UBER, LYFT, DASH, CART and GRUB.
Social Media
Sector growth, user trends, and competitive analysis of META, SNAP, PINS and GOOGL.
Insights
Dating
Sector growth, user trends, and competitive analysis of BMBL, MTCH and GRND.
Sports Betting
Sector growth, user trends, and competitive analysis of DKNG, FLUT and MGM.
Data spotlight
Uber vs Lyft: cross-app usage
Explore user data and insights on top apps in the ridesharing sector.
Pricing
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Test Our Data
App Economy
Dating
Social Media
MTCH / BMBL / GRND – Dating Mid-Quarter Update and MTCH Investor Day
Tom Grant
December 18, 2024
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Competitive Intelligence
Developing your competitive mobile intelligence strategy: 5 steps for getting started
Madeline Lenahan
February 27, 2020
App Economy
Competitive Intelligence
Mobile app intelligence: what it is & why it matters
Madeline Lenahan
February 20, 2020
Social Media
Where are they now? Yo, and other apps you forgot about
Adam Blacker
February 19, 2020
Dating
Investing
Is the “Match Monopoly” real?
Madeline Lenahan
February 13, 2020
Competitive Intelligence
Marketing
Product News
Sales
5 Advantages of using the Apptopia API
Adam Blacker
February 10, 2020
Travel
Lyft is on pace to surpass Uber in the U.S.
Adam Blacker
February 5, 2020
Fintech
Robinhood now has more mobile monthly active users than the top legacy providers combined
Adam Blacker
January 6, 2020
Commerce
Lifestyle
Ulta Beauty’s downloads jump 374%
Madeline Lenahan
November 21, 2019
Competitive Intelligence
Sales
How SDK companies use mobile intelligence to grow their business
Adam Blacker
November 18, 2019
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